Privacy Policy


The Fairfield Fierce (“FF”) respect the privacy of individuals visiting our website, and accordingly we have adopted policies to protect on-line privacy. FF may change or revise these policies at any time at our discretion. The changes or revisions will be reflected on the website at this location. If you have any questions or comments regarding these policies, please contact us.


There may be links on the FF website that take you to websites or web pages outside of our website. The privacy and security policies and practices of these websites are beyond our control and we advise our users to take appropriate measures to protect themselves when entering and browsing other websites.


To serve as your youth basketball destination, FF asks you to provide us with your personal information. We use this information to help you identify the information and merchandise that best fit your interests. “Personal information” is information such as your name, address, phone number, email address and date of birth.


FF does not sell, trade or give away your personal information to third parties. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. FF may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety.


If you choose to sign up for our periodic emails – or make a purchase – we will store that information, but not release it to any other party or company without your permission.


FF uses industry-leading technologies to ensure the security and confidentiality of the personal information you provide us. Any time you enter or provide personal information on our website, we encrypt it using Secure Socket Layer (“SSL”) technology. SSL protects information as it crosses the Internet. Your credit card information is securely processed by a trusted credit card processor that uses the highest possible level of data security system.


“Cookies” are small files that are stored by your web browser to help a particular system recognize you and the pages you visited in a website. FF’s website uses cookies to make your online experience more convenient. For example, we may use a cookie to store your account information between sessions and to maintain information about the merchandise you’ve viewed during your session. Additionally, we may use data from cookies for a variety of internal purposes, such as studying how users navigate our website. We do not collect any personal information from cookies, and no other information FF collects from cookies can be linked back to your personal information. Most browsers automatically accept cookies, but if you prefer, you can set yours to refuse cookies. Even without a cookie, you can still use most of the features on our website, including browsing and purchasing merchandise.


FF uses third party web analytics services to track and analyze anonymous usage and volume statistical information from visitors to help us administer our website, improve our website’s performance and to report website traffic. These web analytics services use cookies, web beacons and other web monitoring technologies to help track visitor behaviour on our behalf. These services do not use these technologies to collect any personally identifiable information from website visitors.


We have decided that for safety reasons we will not post photographs of children in which both their faces and names are clearly recognizable, without parental consent. We may post photographs without names and we may post names without faces.